Free while Season 1 runs

The free vault

Every calculator and playbook from every stop, plus J's Wall and the blank scorecard J uses. One email unlocks all of it.

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One email unlocks every calculator and playbook. You'll also get The Real Bill — one short email when J reaches a new stop.

Free. No spam. Unsubscribe any time. We store your email only to send these files and The Real Bill.

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Season 1

For every business

Free · email.PDF

J's Wall poster

The season leaderboard so far, A4. Pin it up and play along.

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Free · email.XLSX

Score any business /70

J's seven questions as a blank scorecard. Score your own idea before you spend.

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Episode 5

Cloud kitchen

Episode page →
Free · email.XLSX

Cloud kitchen — Calculator

Editable spreadsheet with the episode's numbers already in. Change any yellow cell.

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Free · email.PDF

Cloud kitchen — Playbook PDF

The real bill, the scorecard, two years run two ways, a checklist and every source.

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Episode 4

Selling abroad

Episode page →
Free · email.XLSX

Selling abroad — Calculator

Editable spreadsheet with the episode's numbers already in. Change any yellow cell.

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Free · email.PDF

Selling abroad — Playbook PDF

The real bill, the scorecard, two years run two ways, a checklist and every source.

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Episode 3

Importing from China

Episode page →
Free · email.XLSX

Importing from China — Calculator

Editable spreadsheet with the episode's numbers already in. Change any yellow cell.

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Free · email.PDF

Importing from China — Playbook PDF

The real bill, the scorecard, two years run two ways, a checklist and every source.

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Episode 2

Exporting

Episode page →
Free · email.XLSX

Exporting — Calculator

Editable spreadsheet with the episode's numbers already in. Change any yellow cell.

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Free · email.PDF

Exporting — Playbook PDF

The real bill, the scorecard, two years run two ways, a checklist and every source.

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Episode 1

Car wash

Episode page →
Free · email.XLSX

Car wash — Calculator

Editable spreadsheet with the episode's numbers already in. Change any yellow cell.

Download
Free · email.PDF

Car wash — Playbook PDF

The real bill, the scorecard, two years run two ways, a checklist and every source.

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The calculators are illustrations built from each episode's numbers. Change the yellow cells to your own quotes. Education only — not financial, legal or tax advice.